With a nod to the integral role HBCUs play in Black culture and the incredible force of its female community, APB chose to highlight four Black female leaders and creatives to mark the exclusive release of the Women’s Air Jordan 1 Mid "Let(Her)Man". In their own words, Arial Robinson, Taylor Calamese, Alicia Tetteh and Tay Blakeney were tapped to share their stories, with our social channels amplifying their message.
Coinciding with the in-store and online release of the Women’s AJ1 Mid silhouette, the campaign features each of the exemplary Black women rocking their own styling of the coveted sneaker, matching the energy and aesthetic of school pride prevalent on every college campus.
This make-up of the popular AJ1 Mid features Chili Red and Lite Photo Blue hues, premium leather and a satin lining that will make you stand out and show out.
The Women’s AJ1 Mid “Let(Her)Man” is now available exclusively online at APB, grab yours at apbstore.com.