Billionaire Boys Club (BBC) is a globally recognized clothing and accessories brand.  Pharrell Williams and Nigo teamed up with Japanese graphic designer, Sk8thing, to create the powerhouse that it is today. The blend of streetwear and luxury has influenced countless pockets of fashion, music, design, and culture. “Wealth is of the heart and mind, not the pocket” is the brands motif that highlights and focuses on embracing originality and self. 

Billionaire Boys Club is mainly skate centric, often using the signature space logo for many garments. The eccentric eye catching graphics are unique in design, which allows a huge space for brand identity. Pharrell Williams has success in the music industry working alongside some of the most legendary artists in history. Nigo is a prestigious fashion designer, also known as the creator of BAPE, another successful urban clothing line. The mix of art, talent, and creativity birthed the perfect brainchild from the aesthetic of its creators. Nigo & Williams bring that mainstream electric swag to streetwear.

For the past decade and a half, they have continued to break creative barriers with its “in your face” graphics, vibrant colors, and whimsical designs. It has become a staple in the streetwear and music industry. Style and premium materials have never lacked priority. Enjoy desirability, exclusivity, and quality when you wear Billionaire Boys Club. Rock the now globally recognized fashion brand. Shop men’s hoodies, tees, sweats, and accessories all online at apbstore.com.