Introducing New Balance Numeric

Made for Skaters, by Skaters.Back in 2012, New Balance debuted Numeric, a sub-label led by professional skateboarder Jamie Thomas. This fusion of tradition and innovation resulted in premium footwear, crafted...

Published 05/03/2024
Introducing New Balance Numeric

Made for Skaters, by Skaters.

Back in 2012, New Balance debuted Numeric, a sub-label led by professional skateboarder Jamie Thomas. This fusion of tradition and innovation resulted in premium footwear, crafted by skaters themselves, further cementing New Balance's reputation as a trusted lifestyle brand for today's athletes.


 

Partnering with renowned skate company Black Box Distribution, Numeric is committed to crafting footwear tailored to essential skater specifications: flexible construction, durable stitching, and impact-absorbing cushioning.


Tiago Lemos's 1010 model effortlessly bridges the gap between past and present, paying homage to '90s skate culture through its performance-driven design. Meanwhile, the football-inspired Tom Knox 600 pro model combines comfort, support, and style for modern riders, ensuring flexibility and grip in every move.

With dual-density FuelCell midsoles and FantomFit technology uppers, each silhouette offers unmatched performance both on and off the board.



Discover the latest from New Balance Numeric, now available online and in-store at APB locations in Charleston, Columbia, Greenville, Tallahassee and Jacksonville during regular business hours.

Recent Blog articles

The APB Essentials Collection is built around comfort you can feel the moment you put it on. Designed for everyday movement, this collection strips things back to what matters most:...
12/22/2025
Introducing the APB Records Collection, a capsule shaped by the rhythm, energy, and creative pulse that move our community forward. Inspired by APB Music, this collection reflects the rhythm, energy,...
12/05/2025
Jersey City is a crossroads of culture where neighborhoods flow into one another, where food, music, and style reflect global influences, and where community is built block by block. That...
11/03/2025
Learn how to master fall layering with pieces built for comfort, movement, and everyday skate style. The breeze is cooler, the days are shorter, and the summer heat has finally...
10/24/2025