Young and fresh brand Purple founded in 2017 by a collective of friends, has mastered merging mens denim and luxury basics. Founders Rob Lo Halling and Luke Cosby used their roles as industry vets to influence industrial design. Inspired by utilitarian concepts, Purple denim succeeds due to its desirable price point and accessibility to high-quality products. The menswear line designs simple silhouettes that incorporate unique fabrics, polished fits, and quality hardware. Believing in the brand's roots that denim is the anchor of modern menswear, the Purple brand was created to meet the needs of a sophisticated consumer demanding quality and value. Find your perfect pair and shop Purple in-store or online at apbstore.com!
